Why are businesses using VoIP?

VoIP phone systems have come a long way from the early days of glitchy calls and limited features. Today, they’re an integral part of small- to medium-sized businesses’ telecommunications strategies. But what exactly are they and what benefits can they bring your business? What is VoIP? VoIP, or Voice over Internet Protocol, is a technology […]

VoIP phishing: how scammers do it

Although many companies still use traditional phones, an increasing number rely on VoIP’s (Voice over Internet Protocol) multi-functionality, which allows employees to make voice calls, conduct video-conferences, and chat. Although many scammers send fraudulent emails to extort money or steal data from businesses, new ‘vishing’ campaigns are proving to be a more efficient way to […]

Social media helps improve content

To truly understand their customers’ purchasing habits, all content marketers have to do is follow the clues left on social media platforms. By doing this, they can send the right content to the right audience and increase conversions and sales. Here’s what you need to know to utilize social media to your business’s advantage. Identify […]

Better call quality with a dedicated circuit

It’s very frustrating for businesses with hosted VoIP (Voice over Internet Protocol) to experience bad call quality. Hosted VoIP is supposed to be more advantageous than traditional phone or on-premises VoIP systems, but many providers still can’t seem to guarantee landline call quality when it comes to voice calls. To overcome this challenge, businesses should […]

Comparing Hangouts and Skype

Google and Microsoft have made huge strides with their communication solutions, Hangouts Meet and Skype for Business. Both products offer text, voice, and video chat, but each has unique features suited for specific businesses. To help you make a decision about which solution to install, we compare Hangouts Meet and Skype for Business features so […]

The Facebook tools your business needs

Businesses in the digital age rely on a strong online presence to stand a chance against stiff competition. This explains why many SMBs are turning to social media marketing. And with platforms like Facebook with a global audience of 1.8 billion users, the time to leverage the right tools to your advantage is now. Audience […]

VoIP redefined thanks to 5G data

Communication is an integral component to any small- and medium-sized business. To ensure the success of your SMB, utilizing the right technology resources is key. Short for fifth-generation wireless systems, 5G is changing essential technology solutions like VoIP. Here are three key changes you need to look out for. Improved video conferencing The major factor […]

Hold messages: tips to avoid irking clients

When your customers call your support hotline, they want to be connected to a helpful customer service representative, not experience another hassle. But when they get irked by your unprofessional on-hold messaging system, they can get doubly frustrated and become harder to appease. Here are some tips to make your on-hold messages pleasant to your […]

Using Pinterest to market your SMB

Many small- and medium-sized businesses are abandoning traditional marketing methods in favor of social media platforms, and for good reason. Take Pinterest, for example, whose latest product “DIY Promoted Pins” allows businesses to promote their Pins to increase click-throughs, improve reach, and potentially drive more website traffic. But wait, there’s more. Know your audience According […]

Alexa devices to become extension phones

Alexa, Amazon’s counterpart to Microsoft’s Cortana and Apple’s Siri, is an intelligent personal assistant that can perform various tasks for its ‘master.’ Based on a recently released patent, the eCommerce company is set to reveal a wireless phone system powered by this artificial intelligence (AI) technology. Here’s what you need to know. How it works […]