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Which social media platforms suit your SMB?

Which social media platforms suit your SMB?

The first thing that comes to mind when you think of social media is Facebook and for good reason. Not only does it boast the most users, but it also has the biggest reach and cultural impact. Since there is no one-size-fits-all social media platform, it’s imperative for small- and medium-sized businesses to examine their options before making an investment.

VoIP call forwarding: Do you need handsets?

VoIP call forwarding: Do you need handsets?

The list of benefits that accompany a VoIP migration is long and conclusively proves that internet-based telephony is better than its analog predecessor. What is slightly less decisive however, is whether the liberating mobility of VoIP requires you to set up desktop phones at all.

Switch up marketing tactics with IG stories

Switch up marketing tactics with IG stories

Behind the application is the business, and behind the business is the need to drive revenue. With Stories, Instagram aims to capitalize on their platform and the enormous consumer reach it has — an impressive following of over 600 million monthly active users.

5 ways to successfully move UC to the cloud

5 ways to successfully move UC to the cloud

If moving unified communications to the cloud is such a practical and inexpensive communications solution, why hasn’t everyone done it yet? A cloud-based unified communications (UC) means user flexibility, reduced technical support, and cost-savings on communication systems.

Avoid voice attacks with security updates

Avoid voice attacks with security updates

Malware delivered via email should be the least of businesses’s worries. Aside from common malware, businesses have to protect their VoIP systems from call jacking, eavesdropping, and denial-of-service attacks. So how exactly can you protect your business from these serious threats? The answer: a session border controller (SBC) with the latest security patches.

Group voice call now possible on Facebook

Group voice call now possible on Facebook

With communication apps such as Skype, WhatsApp, and Slack aiming to conquer audio and video calling, what is a social networking giant like Facebook to do? In a move to enhance its already ubiquitous Messaging app, Facebook is all set to follow suite and occupy a space alongside some of the most dominant VoIP apps in the market, particularly in desktop group video calling.

Mingo: Skype’s improved mobile app

Mingo: Skype’s improved mobile app

In an effort to revamp its somewhat popular mobile app, Skype is launching Skype Mingo. The new version improves upon its predecessor’s shortcomings and aims to become an Android user’s ultimate communication tool. Whether or not Skype will succeed is still unclear, but the new app certainly looks promising.

Turning Instagram audience into customers

instagram-170px-02From being an emerging app that allows sharing photos of puppies in vintage-themed filters, Instagram has transformed into a marketing tool that savvy businesses ought to have. The photo-sharing giant now has more than 500 million users, making it an ideal online marketplace.

What Apple’s CallKit is all about

2016december9_voip_bOver-the-Internet telephony systems, otherwise known as VoIP (Voice-over-Internet Protocol), have made personal and business communications much easier since they were first introduced. Communicating via the internet is undoubtedly a viable, cost-efficient substitute for traditional telephone systems, and enterprises of all sizes are smart to adapt to it.

Microsoft offers Insider Program for Skype

2016november24_voip_bOne of the latest innovations from Microsoft involves various popular Insider Programs. The newest of these is a Skype Insider Program. Available for all desktop and mobile operating systems, this program will grant business owners and individuals access to more frequent updates and new, special features to one of the most important voice over internet protocol (VoIP) applications on the market.